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The Headmaster Steve Christensen

The Headmaster Steve Christensen

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After opening and operating a chain of frozen custard stores in his native Australia, Steve was invited by a major US equipment manufacturer to the United States and moved with his family in 2004.

Taking up a position as Director and Chief Instructor at the Frozen Dessert Institute in locations around the country, Steve has trained literally tens of thousands of current and would be ice cream and frozen dessert entrepreneurs, in all categories of the industry; dairy-free and vegan products, soft serve and frozen yogurt, gelato, frozen custard, and premium ice cream products.

Whether your interest lies in a single location to support your family and contribute to your community, a food truck to get your side hustle going, or plans to dominate the national ice cream market, Steve and the Scoop School staff can help you achieve your plans.

In fact, Steve has had a hand in opening more than 900 ice cream and frozen dessert retail locations around the world and has worked with such chains as Costco, Whole Foods, Shake Shack, Sandals Resorts, KFC, DQ, Hollywood Casinos, and many more on training and/or developing their frozen dessert programs. 

As an internationally sought-after keynote speaker and seminar leader, Steve gives regular workshops, seminars, and addresses all around the country at conventions, corporate and franchise meetings, and trade events. His ability to deliver relevant, timely, and inspiring foodservice and business development training and education, wrapped up in a fun and entertainment delivery method, has earned him a return invitation to everywhere he has presented.

Steve is a monthly columnist for the Ice Cream Alliance (UK) magazine and regularly contributes to such publications a, Dessert Professional Magazine, National Ice Cream Retailers Bulletin, and others. 

As a seasoned presenter on a variety of media platforms, Steve has been featured in print locally and nationally, on radio programs, podcasts, web-based video productions, and on television including BBC America and the St Louis CBS morning show, "Great Day St Louis" with weird and wonderful ice cream and frozen dessert creations.

In 2015 Steve authored his first book “From Hopeless to Hero: How to Hire, Train and Motivate Super Employees” which became a Best Seller and No 1 new release on This book has inspired thousands of employers to put into practice policies and procedures to get the most out of their employees and improve the efficiency and productivity of their businesses.

In 2018 - Steve assumed the position of Executive Director of the National Ice Cream Retailers Association, (NICRA) a National organization dedicated to supporting and helping ice cream and frozen dessert operators, open and grow their retail or wholesale businesses.  Providing leadership to the frozen dessert community and advancing the ice cream industry in general is Steve's expertise and passion.

Steve's extensive knowledge of the ice cream and frozen dessert trade, coupled with his Aussie "larrikin" sense of humor makes for great "edu-tainment", whether in a live seminar, on TV, or over the worldwide wide web. 

Why don't you see how Steve Christensen can help you with your ice cream and frozen dessert needs, whether that be in a classroom, over the internet, or participating in a training session or workshop at your location.

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